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THE THREE MUSKETEERS

Pink Pagdi, was formed by Farha Kudari, Srinivas Gunishetty and Ayush Agarwal, who as a team handle the vision, execution and marketing respectively. With the belief that great designs are an outcome of well thought out concepts, the company is a magic wand, one needs in order to make that big day of your life perfect!

What made you choose this profession, as a planner?
All of us are driven by a passion to create and explore. This brought us this industry. We were united at a wedding of a film star, there we realised that we were guided by the same ideology and Pink Pagdi was born.

How long have you been in it?
In the past five years we have executed 236 weddings and pre-wedding events successfully.

What is your philosophy of wedding?
Wedding is about the bride and groom, not the guests. In other words, the couple should enjoy the special moment of their lives.

What services do you offer?
We are wedding planners – that says it all. Find your soulmate and we will take care of the rest, starting from the theme of your wedding, décor, concept and design, logistics and guest services, venue management, artist, personalized services for the bride and groom like grooming, clothing and shoe designers. It is a comprehensive list. We simply do everything that goes into making of a gala.
Do you create the overall vision, or are you a producer? People are still getting used to the concept of wedding planning; they still treat wedding planners as just decorators. So we have introduced two formats of working – Complete ownership of the wedding where end to end services including execution is done by us and the other one is the consultation format where we work with the clients vendors and do negotiations for them.

What was the most unique wedding you have ever planned till now?
Every wedding is unique for us. In the very first wedding we did, we built a mandap in the infinity pool at The Park Hotel, Necklace Road became the backdrop. This was the first time Hyderabad had ever seen an innovation of this kind.

How do you stay calm under pressure and how do you deal with day of disasters?
Event Management is said to be one of the most stressful services in the world. Over the years, we have learnt to handle stress. Touchwood, we have not had disasters so far.

Describe the most challenging wedding you planned and how did you handle it?
This was a Tollywood celebrity wedding. And with celebrity events comes the challenge of handling masses. We faced a similar situation, there were 10,000 guests, including stars like Abhishek Bachchan, Sania Mirza and Kamal Hassan. We put in six months of extensive planning and two months to make sure the venue was secure and the event went flawlessly well. A lot of new concepts like bike taxis, social media wall, and message swipe were introduced.

How do you work around a budget?
We are magicians and don't reveal our tricks.

What are the three most important things you look at while putting it all together?
Client’s requirement, look, feel and practicality.

 
 
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